Key to getting the most out of content is finding ways to repackage it to help grow your band. All three of these ebooklets have won awards of excellence from leaders in the marketing and communications industry.
Every Scientist Has a Story
This booklet features member profiles and topical articles that showcase the original website content avaliable with AAAS membership. This booklet was used for recruitment and member renewal from 2014 - 2016.
APA Impact: Your Moment is Now
This booklet features member profiles and topical articles exclusively produced for APA members and avaliable through membership. The booklet was used for recruitment, lead generation and member renewal from 2019-2020.
Debt Smarts: Financing Your Future in Psychology
This booklet features finanical articles aimed at helping APA members get a better handle on their student load debt. Created in 2019, it is currently in use for recruitment, lead generation and member renewal.