American Psychological Association (PsycIQ | APA.org/membership)

In 2016, I helped create a website specifically for the American Psycological Association's 120k+ members. Known as PsycIQ, this site was built on the Word Press platform to allow for faster production timelines then the current APA.org mainsite could support. In the summer of 2018, PsycIQ was migrated over to the main APA.org website to better position it as a key piece of APA realestate and to allow for selected content to be locked behind the APA.org login/paywall.

Key contributions:

  • 80% of content produced by myself and a staff of freelance writers that I supervise/direct
  • 20% of content I curate from other departments within APA.org
  • The content is a mix of editorial articles, webinar presentations, PDF ebooklets, resources (special programs, products and tools) and benefits/discount offers for members of the association
  • Responsible for content placement across all member pages
  

American Association for the Advancement of Science (AAAS MemberCentral)

AAAS MemberCentral is the American Association for the Advancement of Science's member's only site that I created in 2011 and mainted until leaving AAAS in the summer of 2016. The site was migrated over to the main AAAS.org site in summer of 2016 as to better position AAAS as a member-focused organization. It is now a paywall protected area of AAAS.org.

Key contributions:

  • 90% of the content (articles, videos, podcasts and webinars) I produced myself along with a staff of freelance writers that I supervised/directed
  • 10% of the content (articles, white papers/reports) was curated from other areas of AAAS.org
  • The content is a mix of member profiles, topical articles, webinar presentations, white papers/reports, live presentation recordings and benefits/discount offers for members of the association
  • Responsible for content placement across all member pages
  

Awards:

  • 2011 Web Marketing Association’s 15th Annual WebAward: Outstanding Website Award for AAAS MemberCentral
  • 2011 Interactive Media Award (IMA): AAAS MemberCentral — Outstanding Achievement Award in the Association Category
  • 2011 Communicator Award: AAAS MemberCentral — Silver Award of Distinction (Websites – Associations)

Cork Hounds

This is a passion project of mine. I am a co-founder and the chief of content. Cork Hounds is a search site/mobile app for locating dog-friendly vineyards and wineries across the U.S.

Key contributions:

  • Collection of vineyard/winery data
  • Hiring and managing freelancers for data collection
  • Writing blogs, interviewing vineyard owners and staff
  • Interacting with vineyard owners, customers and responding to feedback
  • Social media promotion
  • Merch store management
  • Affiliate partner advertising selection and management
  • Media outreach and inquires
  

The Monk Seal Project

This long-form story and multimedia presentation is my Master's thesis project for Columbia Journalism school. This indepth report looks at the human-wildlife conflicts surrounding the endangered Hawaiian monk seal.

Key contributions:

  • Spent 4 days in Hawaii (Oahu and Kauai) conducting interviews and shooting video/photos
  • Wrote 10,000 word indepth story
  • Shot and edited 6 videos
  • Produced 6 photo galleries
  • Built website on WordPress platform/template to host all content originally
  • Recently migrated this content to a new Ghost blog to preserve my work